Evaluation of web graphics
Site evaluated: apple.com
Purpose of graphics in web design
- Graphics add visual/aesthetic appeal to the information on the web page, helping to maintain viewer interest and attention
- Help to create visual structure for information and links on the page
- Communicate or explain ideas visually
I think that this website is a mix of both 2 and 3, but leaning more towards 3.
Guidelines for effective use of web graphics
- Graphics should fit in with the purpose, organization, and style of the page: Yes
- Avoid using graphics with large file sizes that add to the load time of the page: Yes
- Graphics should help to guide the viewers’ focus to the important content on the page: Yes
- Avoid repetitive use of overly bright or potentially “obnoxious” images: Yes
- Avoid the use of graphics to convey textual content information: Yes
- Provide textual equivalent alternatives for graphic content: Yes
- When using text in graphics, make sure there is sufficient contrast between the text and the background color: No, could use captions for images
Graphic File Types
- PNG
- JPG
- JPG
- GIF
- GIF